BSK BOOMSHAKE nightclub, if you can’t pronounce the English name, just call it "Boomshakalaka," that’s how Zhou Wang pronounced it...
It had branches in many first- and second-tier cities in Huaxia, but the Hang City one was the main branch, the very first store in the country.
In quite a few rankings, it topped the list of nightclubs in Hang City.
Before Zhou Wang came to Hang City, he had done some homework. If Xiao An had booked any other nightclub, he might not have known about it, but this BSK BOOMSHAKE nightclub, Zhou Wang really knew a bit about.
The reason was that when he was researching the "influencer economy" of Hang City, this nightclub was mentioned in quite a few articles. He clearly remembered a phrase from one article:
"There’s no better entry point to describe the prosperity of Hang City’s influencer economy than Boomshake."
"Countless young girls dreaming of fame flocked from all over the country, enduring long hours, taking Coenzyme Q10 at each dawn, with dreams of Jerusalem being the top luxury residences standing on both sides of the Qiantang River. The concentration of online celebrities in Hang City once left countless media marveling: why are all the nightclubs in Hang City filled with ’gems’?"
(Note: Coenzyme Q10 is a medication used to help treat cardiovascular diseases, liver diseases, cancer, etc.)
BSK BOOMSHAKE nightclub, from its initial marketing, took the route of an "influencer nightclub."
Check appearance, check outfit, check temperament...
This nightclub claimed to only welcome the most fashionable young playboys, meaning if you’re "ugly," you might not even get through the door.
Zhou Wang was amazed by such an introduction, was there really such a rule that could cause an uproar?
Or, was it just another marketing strategy...
Whether it was true or false, he didn’t know. Given his own attractiveness, he probably never would find out the truth.
But one thing was for sure.
That was, the number of handsome men and beautiful women in BOOMSHAKE nightclub was indeed high. From the online live photos, whether by self-media or personal accounts, the atmosphere looked very exciting, with many "good girls."
However, the real reason behind its fame came from countless influencers and celebrities checking in.
Big name influencers like Ying Shihang, Tong Jingcheng, and Pi You have all visited, and even "that guy" had dropped by for drinks...
Legit celebrities were also plenty, like Jia Er, Geng Xin, and Li Chen...
Moreover, it was unanimously recognized that Si Cong was "the most playful."
During certain years, he favored this nightclub extremely, frequently visiting, often with Hang City influencers like Xue Li and Tian Chou.
Someone once exposed a bill online showing Si Cong spending more than 190,000 in one night at this nightclub.
In addition, Si Cong mentioned this nightclub more than once in leaked chat logs with Yi Ning online, and it even made it to the trending topics.
At the peak of the nightclub’s popularity, countless influencers regarded it as a "holy place," willing to pay tens or even hundreds of thousands to book a VIP booth for their birthdays, or they’d be labeled as "not hot enough, can’t make money" within the circle...
Another article described this nightclub as —
"Every corner had online celebrities with millions or even tens of millions of followers, making tech new riches ashamed to hold their head high, spending lavishly inside, every night fans camped out at Boomshake’s entrance..."
So among the many nightclubs in Hang City, this was also the one Zhou Wang was most curious about.
Besides, not only in Hang City, when Boomshake Magic City branch opened, in just three days, it broke the world sales record for Ace of Spades...
Hang City and Magic City were considered the cities with the best nightlife in the country, one was a gathering of online celebrities, full of beautiful women; the other was wealthy and prosperous beyond measure.
But never had a nightclub simultaneously topped in both Hang City and Magic City, BOOMSHAKE nightclub achieved this for a period.
He wanted to see if it was really that impressive...
Unexpectedly, Xiao An really managed to book a booth at this most difficult nightclub, so Zhou Wang curiously asked, "How did you book it?"
West Lake Four Seasons, although an old five-star hotel, shouldn’t have anything to do with Boomshake nightclub, right, couldn’t they have some collaboration or something?
"Not me, I only found an OT spot, and that’s just at the open tables. It was Mr. Biao who knew Mr. Zhou wanted to visit a nightclub, so he directly called and booked a spot for you..."
Xiao An dared not take credit and quickly explained.
"Oh please, I’m not some ’master,’ Miss An, you can just call me Biaozi."
The two probably had met before, Little Biao waved her hand, then turned to Zhou Wang and smiled, "Mr. Zhou, it’s quite simple, because Mr. Zhang also owns a bit of stock in Boomshake. Before a certain time, some VIP seats are reserved for stakeholders in the club..."
"Whoa, Brother Zhang is also a stakeholder in Boomshake?"
Zhou Wang was a bit surprised because he had also checked the shareholder structure of this nightclub before, but the useful information was not much.
"Many folks were involved when this brand was established, including Si Cong who joined by proxy through his company that represents Ace of Spades. Our boss was later invited by people in the circle and joined in...,"
Little Biao didn’t hide a thing and explained everything to Zhou Wang:
"But the boss said he joined a bit late, only got shares in the Hang City store and two other city branches, missed out on the most lucrative Magic City store..."
After hearing Little Biao’s explanation, Zhou Wang understood.
So the Boomshake brand was just another "game" for capital...
With so many hidden shareholders behind it, mostly from the entertainment industry, making a nightclub popular was as easy as pie.