August 10th, the day of the European Cup final arrives.
The entire world’s football scene has its eyes fixed on the Stade de France.
This is the venue of the opening match between San Remo and the France Team, the starting point, and also the end point of this European Cup.
Dramatically, the two teams that stood at the starting point will also face off here tonight for the final showdown!
France vs. Italy, at the beginning, who could have imagined?
But before the match began, some news came out from China earlier in the day, attracting the world football community’s attention.
It is reported that the sports brand HXLT, endorsed by Lu Yang, unexpectedly redesigned its color scheme in just a few days, preparing to release the European Cup champion commemorative edition of the Hunting Blade shoes endorsed by Lu Yang tomorrow!
The news sent European media into an uproar!
You can release a European Cup commemorative edition.
Because Lu Yang’s performance in this European Cup is indeed outstanding.
But how can you release a European Cup champion commemorative edition?
Where is the champion?
What if the France Team wins in the end?
Look at the odds; the France Team winning is a high probability event!
Even if Italy has incredibly turned the tables continuously, the gap between them and the France Team is too obvious.
The France Team was once forced to a draw by Italy, but this means they won’t make the same mistake twice!
More than 82% of people believe the France Team can win!
Perhaps only Italians believe Italy can win.
If not for the votes from fans in China, the France Team’s support rate should have soared to 90%.
Is HXLT trying to make a massive joke?
In fact, when the news first came out, domestic media and fans were also a bit dumbfounded.
Maybe we should ... play it safe?
If they really win, it’s just a matter of a few days’ delay in preparation; it doesn’t matter.
It’s not necessary to become a decades-long joke in world football to earn this hot money.
But a group of people led by Tang Yuqin publicly expressed their views, believing that Lu Yang will definitely win the championship, and everyone should give Lu Yang more support.
Support before the match can motivate Lu Yang.
Support after the match, anyone can do that, but what impact does it have on the match itself?
To put it bluntly, everyone needs to let Lu Yang see our domestic support, let him know that everyone is advancing with him, and fighting for football in their own way!
So Chinese fans went all out.
What if it becomes a joke?
A Chinese player leading the team to the European Cup finals is a once-in-a-lifetime event for countless people!
Not supporting Lu Yang at this time, if successful, it’s okay to shout "Brother Lu rocks!"
But what if it fails?
Would we swallow our passion and roar back again?
So the fans sent out their support without hesitation.
This created a scene of intense excitement.
Many European media mocked the mainland fans for their ignorance.
They actually think Lu Yang and the Italy Team can win?
Do they really know how strong this France Team is?
Do they really think a fairy tale can come true?
That the San Remo miracle can reach the pinnacle of Europe?
Stop dreaming!
That’s just to inspire the naive young children!
CCTV Sports Channel recording studio.
Luo Cheng is preparing for the pre-game commentary with several top domestic football commentators and football legends, bringing everyone this year’s most exciting match in the broadcast hall!
Tang Yuqin is not here because she has already flown to the Stade de France ahead of time.
Luo Cheng is envious beyond words.
I heard it was a VIP ticket provided by Lu Yang.
Such happiness.
Maybe next time I should ask Lu Yang for one too?
I just don’t know how long it will be until the next exciting final like this.
After all, a final not attended by Luo Cheng is not exciting enough for him.
Like yesterday’s Copa America final.
If Brazil hadn’t won and Izalelt hadn’t been chosen as the best player of the tournament, perhaps no one would have noticed that the Copa America was held this year.
This influence is countless times less than the European Cup.
"But isn’t HXLT taking a bit of a risk this time?" someone brought up this sensitive topic.
The microphone isn’t on yet, everyone can chat casually now.
Luo Cheng smiled at this moment.
This is the benefit of being with your own people.
He knows the inside story!
The issue actually lies in the independent brand LY7 between HXLT and Lu Yang.
Lu Yang wants the brand to be completely independent and is willing to exchange his shares in HXLT for it.
But HXLT’s executives are worried that once Lu Yang has his own brand, he won’t care about HXLT anymore.
Their contract expires next year, and by then it’s entirely possible for Lu Yang to be signed by Ah Ke and Nike.
Lu Yang has already proven his commercial value.
Ah Ke and Nike have already been taught a lesson; although HXLT’s rise in Europe hasn’t affected their share yet, if it continues, conflicts of interest are bound to happen sooner or later.
So once Lu Yang is free, Ah Ke and Nike are likely to offer top superstar treatment.
Therefore, HXLT and Lu Yang’s commercial representative Tang Yuqin have had multiple negotiations.
They proposed not needing Lu Yang’s HXLT shares, supporting Lu Yang in establishing his LY7 brand, and even lowering their stake from the initially proposed 50%, 49% to just over 10%!
But all of this is based on Lu Yang winning the European Cup.
HXLT will gamble on the early release of the new shoe model.